The Problem
The European Fact-Checking Standards Network (EFCSN) required a high-impact annual report to present their yearly activities to a sophisticated audience of funders and policymakers. The primary challenge was to design a document that functioned seamlessly in two distinct environments: as a digital publication for the website and as a professional A4 printed booklet. The design had to strictly adhere to existing visual identity guidelines while integrating specific project branding, like EuroClimateCheck, without losing the cohesive feel of the EFCSN brand.
The Solution
I designed a report that prioritises editorial clarity and institutional authority, ensuring the layout was optimised for A4 print production. To address the organisation’s limited photographic assets, I designed branded graphics and illustrations. In addition to the main report, I provided flexible templates and elements that could be used across platforms, helping the team to maintain visual consistency in their future outreach.